The ICG Presents Corey Carbonara with the ?Nat Tiffen Award? mercoledý, 16 Ottobre 2013 - 03:00 PM - 6 Months ago - 11 Letture - top stories - 10-Broadcast - Newsroom (2013-10-16) The Tiffen Company extends its praise to Baylor University Professor Corey Carbonara, who was recently presented with the inaugural Nat Tiffen Award by the International Cinematographers Guild at its 17th annual Emerging Cinematographer Awards. One of four award recipients, Dr. Carbonara was honored for his educational contributions to the art of cinematography. He serves as the Director of the Digital Communication Technologies Project at Baylor, which is currently working on research about augmented reality and new immersive visual 3D environments.
Consumer interest in cable shifts mercoledý, 16 Ottobre 2013 - 10:00 PM - 6 Months ago - 11 Letture - top stories - C-Media Almost three-quarters of pay-TV subscribers would like to purchase slimmer, customized TV bundles - mostly because they believe it would lead to lower bills, according to a new consumer survey.
Video Clarity Systems to Support Unique 4K/UHD Demo at SMPTE 2013 Annual Technical Conference & Exhibition giovedý, 17 Ottobre 2013 - 08:55 AM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow ClearView Players to Enable Side-by-Side Comparison of 4K Processing and Scaling Technologies on Multiple Displays During the SMPTE 2013 Symposium (Campbell, California--October 17, 2013) Video Clarity Inc., provider of market-leading audio and video quality-assessment and analysis systems, today announced that its ClearView Extreme 4K video-quality analyzer and ClearView players will be used in a first-of-a-kind 4K/UHD demo room organized for the SMPTE 2013 Symposium titled "Next-Generation Imaging Formats: More, Faster, and Better Pixels." The one-day symposium will take place on Oct. 21 in Hollywood, Calif., with the complementary 4K/UHD demo area remaining open through Oct. 23. The Symposium is offered in conjunction with the SMPTE 2013 Annual Technical Conference & Exhibition held Oct. 22-24.
CHRLX Goes Big for Musselman’s New Product Launch giovedý, 17 Ottobre 2013 - 12:40 AM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow (New York, New York--October 16, 2013) How do you entertain consumers while letting them know that they’re getting 50% more applesauce in every cup? If you’re CHRLX, you treat the product like characters and inject as much personality into the commercials as possible. For a new campaign for Musselman’s created via Brunner, the CHRLX team went photo-real, not hyperreal, to make the newly expanded applesauce containers come to life. “We’re talking about :15’s here, so each spot needed a quick opening hook followed by a fun, quick and simple pay-off,” says CHRLX Director Ryan Dunn, who directed the three-spot campaign.
The ICG Presents Corey Carbonara with the “Nat Tiffen Award” mercoledý, 16 Ottobre 2013 - 11:55 PM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow Baylor University Professor Receives One Of ICG’s Emerging Cinematographer Awards For His Outstanding Educational Contributions To The Art Of Cinematography (Hauppauge, New York--October 16, 2013) The Tiffen Company, a leading manufacturer of award-winning imaging accessories, extends its praise to Baylor University Professor Corey Carbonara, who was recently presented with the inaugural Nat Tiffen Award by the International Cinematographers Guild (ICG, IATSE Local 600) at its 17th annual Emerging Cinematographer Awards.
NexxCom Wireless Provides Wireless Communications Link for London Stock Exchange mercoledý, 16 Ottobre 2013 - 11:25 PM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow (San Diego, California--October 16, 2013) NexxCom Wireless, a broadband wireless equipment and systems business with technology leadership in system latency and expertise in building ultra broadband networks where latency performance is critical, announces it has partnered with London Stock Exchange plc to offer a wireless communications link between two key data centers. The technology will connect London Stock Exchange’s City of London data center and the Equinix London data center campus in Slough. Through using NexxCom Wireless’ 3rd generation proprietary radio technology, latency will be greatly reduced between these key locations. Specifically engineered for ultra low latency their innovative RF technology will be used for data communications over the service, offering a total capacity of 1G for clients. The optimized path will be the fastest available and within 3% deviation of the geodesic straight line between London Stock Exchange and the Equinix London Slough campus facility. This service is scheduled to go live in November 2013.
STORY’s Blair Hayes Captures the Magic of Cavit Wine mercoledý, 16 Ottobre 2013 - 08:55 PM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow (October 16, 2013) STORY’s Blair Hayes has directed a new spot for Cavit that beautifully evokes the authentic origins of America’s best-selling Italian wine. Conceived by Agency 212, New York, the ad shows a group of young Italians enjoying wine in the environs of a picturesque country estate. The voiceover describes “what matters” when choosing a wine, including where it comes from and how it’s grown, ending with the tagline, “when quality matters.” There is a clever interplay between the elements that contribute to quality winemaking, and to great moments in life. Hayes shot the commercial on the grounds of The Cavit winery in Trentino, Italy, a verdant landscape of mountains, lakes, vineyards and medieval castles. Shooting primarily with a hand-held camera at magic hour, Hayes directed his all-Italian cast to act as if they were attending a casual dinner party amongst the vines – which they were. “I told them to sit and enjoy themselves and ignore the guy with the big camera,” he recalls. “I then had merely to move around the table, looking for moments. What a job!”
North Shore-LIJ Health System Upgrades To JVC GY-HM650 ProHD Cameras mercoledý, 16 Ottobre 2013 - 07:55 PM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow (Wayne, New Jersey--October 16, 2013) JVC Professional Products Company, a division of JVC Americas Corp., today announced North Shore-LIJ Health System, one of the largest nonprofit, secular hospital systems in the country, recently purchased three GY-HM650 ProHD cameras to upgrade its HD production efforts. Since the hospital system purchased its cameras in late May, its three-man media production team has been shooting HD footage for a variety of projects, from promotional videos on location to surgical procedures in the operating room. Video producer Robert Hoell shows off one of the new JVC GY-HM650 ProHD cameras that are being used by North Shore-LIJ Health System for a variety of video projects.
StreamGuys Powers In-Store Broadcasts for Custom Channels giovedý, 17 Ottobre 2013 - 06:55 PM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow Cloud-based streaming architecture supports custom music services with dynamic ad insertions for businesses (Bayside, California--October 17, 2013) Internet music service Custom Channels is helping retail businesses like Whole Foods Market transform in-store environments with broadcast-quality audio programs, mixing music and dynamic advertising that deliver a branded, radio-like experience. The company is relying on robust, cloud-based streaming services from StreamGuys to support its customers.
How NVIDIA GPUs Helped Create Linkin Park's Virtual World giovedý, 17 Ottobre 2013 - 05:55 PM - 6 Months ago - 11 Letture - top stories - 1-CreativeCow (Santa Clara, California--October 17, 2013) A virtual world. A virtual band. Linkin Park’s latest music video – for "A Light That Never Comes," collaboration with electro-house DJ Steve Aoki – puts viewers in an intricate cyberpunk landscape where everything, including the band, are rendered digitally. Rather than traditional movie cameras, Brandon Parvini, creative director of Ghost Town Media in Los Angeles, used motion capture tools to build digital versions of the band members.