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Creative Cow News
ATTO Partners with JB&A As Value Added Distributor
mercoledý, 13 Agosto 2014 - 10:11 PM - 2 , 1 Giorno ago  - top stories - 1-CreativeCow
JB&A to Help eExpand ATTO’s Channel Network, Train and Certify Partners and Offer Value Added Services to Help Partners Ensure Success. (Amherst, New York--August 13, 2014) ATTO Technology, Inc., a global leader of storage, network connectivity and infrastructure solutions for data-intensive computing environments for more than 25 years, today announced that it has signed a new channel distribution agreement with JB&A Distribution, the well-established experts in media management and IP video distribution. JB&A will distribute ATTO’s complete portfolio of products that supports the ever increasing demands of higher resolutions, multiple formats and complete integration with a company's IT infrastructure in order to create and monetize content. JB&A’s strategic initiatives combined with its established channel network will help ATTO expand its market reach and strengthen its presence in North America.
DNA’s Director X Creates a Manning Football Fantasy for DIRECTV
mercoledý, 13 Agosto 2014 - 09:49 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(Hollywood, California--August 13, 2014) Following up the viral hit “Football on your Phone,” DNA’s Director X transports the NFL’s beloved Manning brothers into a fantasy world for DIRECTV in “Fantasy Football Fantasy.” To promote the launch of DIRECTV’s new, exclusive Fantasy Zone channel, the first to be dedicated to nothing but fantasy football, Eli and Peyton Manning break into song in honor of the celebrated hobby. In the video, the duo takes to the gridiron, but with hip-hop getups instead of football uniforms and provocative female dancers in place of cheerleaders. The brothers conjure up a variety of humorous football fantasies, including a football filled with nachos, a goal post that doubles as a waterfall, and a shower that produces hundreds of tiny footballs instead of water. This montage of absurd events, cut with interludes of hot babes and the Mannings’ outrageous lyrics, stays true to the campaign’s signature wit.
OTOY Expands OctaneRender™ Integration to NUKE, Houdini, MotionBuilder, Unreal Engine 4, and Digital Molecular Matter Engine
mercoledý, 13 Agosto 2014 - 09:32 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(SIGGRAPH 2014, Vancouver--August 13, 2014) Cloud graphics company, OTOY Inc., today announced expanded support for its acclaimed OctaneRender™ software, giving artists and animators more choice in where and how they work and accelerating content creation by bringing lightning fast true-to-life rendering to four more popular 3D applications. Along with previously announced plugins for Adobe Photoshop and Adobe After Effects, OctaneRender™ plugins are also in development for The Foundry’s NUKE compositing software, Side Effects Software’s Houdini™ 3D animation software, Autodesk’s MotionBuilder® 3D character animation software, and Epic Games’ Unreal Engine 4. Following the unveiling this week of holographic video , a groundbreaking new media format for immersive, photorealistic content, OTOY also revealed further details of the content pipeline that will allow artists, animators, designers and engineers to capture, create, publish, and display their own holographic videos by harnessing light field rendering technology in OctaneRender ™ Cloud Edition in the months to come. OTOY also revealed new means of applying the same holographic light field data within 3D engines such as Unreal, physical simulation engines such as Pixelux ’s Digital Molecular Matter (DMM) Engine, and audio engines to simplify design of games and other interactive applications while improving realism. OTOY is demonstrating both OctaneRender™ and ORBX holographic video this week at the annual international conference on computer graphics, SIGGRAPH 2014 , in booth 1447 of the Vancouver Convention Center.
NVIDIA Visual Computing Appliance (VCA) Now Shipping
mercoledý, 13 Agosto 2014 - 09:16 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(Vancouver, British Columbia--August 13, 2014) NVIDIA today announced that its Visual Computing Appliance, known as the NVIDIA VCA, is now shipping. NVIDIA VCA dramatically accelerates ray tracing, enabling users to interact with computer models of such high visual fidelity that it can eliminate the need for 3D physical prototypes. Engineered and built by NVIDIA, the appliance was first introduced in March 2014 at the GPU Technology Conference as "Iray VCA." The NVIDIA Visual Computing Appliance has been renamed to reflect its expanded industry support for GPU rendering across multiple applications. In addition to native support of NVIDIA Iray, Chaos Group is supporting V-Ray RT on VCA for Autodesk 3ds Max, with Autodesk Maya, McNeel Rhino, and Trimble SketchUp for later in the year. Dassault Systemes 3DXCITE Bunkspeed support is also scheduled for later this year.
Camera Corps Maintains Focus on Innovation at IBC2014 with Version 3 Cricket Stump Cam
mercoledý, 13 Agosto 2014 - 09:12 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(London, United Kingdom--August 13, 2014) Camera Corps has chosen IBC2014 as the global launch platform for the latest version of the legendary Cricket Stump Cam which has long set the standard for capturing dynamic close-ups of major national matches and international tours. "Version 2 Cricket Stump Cam has been in successful use for about five seasons, delivering high-definition images from a camera integrated inside the middle stump at each end of the pitch," explains Camera Corps Projects Manager Paul McNeil. "Version 3 is the most compact to date, completely housed inside a regulation-gauge cricket stump. This gives users the freedom to place cameras in the mid or outer stumps. Each camera can be configured with a choice of 50 degree, 100 or 128 degree lenses to allow tight, wide or superwide shots.
Windmill Lane Upgrades Baselight to Deliver 4K Grading and High Performance Dailies
mercoledý, 13 Agosto 2014 - 09:06 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
Busy Dublin Facility Moves to the Latest Filmlight Hardware and Software to Boost Productivity (London, United Kingdom--August 13, 2014) Windmill Lane, the leading post-production facility in Ireland, has recently overhauled its colour grading department, upgrading its entire FilmLight infrastructure. The facility has replaced its existing FilmLight hardware and now has two Baselight TWO grading systems running on generation 5 hardware, with the latest software release.
Marquis’ Project Parking Proves Best Solution for Atlas Digital
mercoledý, 13 Agosto 2014 - 08:59 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(Pangbroune, Berkshire--August 13, 2014) Marquis Broadcast, specialist in content workflows and media integration software has announced that Atlas Digital has purchased its edit shared storage management software, Project Parking. Atlas Digital which supports Fortune 500's, entertainment and production companies across the U.S. and offers a complete range of post-production editing equipment rentals, software solutions and creative services, has been using and supplying Project Parking to clients to solve edit storage space challenges. Now Project Parking will also be used within Atlas Digital’s colour correction department on various client projects to ensure the optimum use of its edit storage. “As resellers we do not supply any product that our engineers are not 100% happy to recommend and support,” confirms Steve Marshall, senior sales executive, Atlas Digital. “In addition, we always aim to find the most appropriate and cost effective solution for our customers and Project Parking has been instrumental in that.
Camera Corps Chooses IBC2014 for First European Showing of Q3 and MeerCat
mercoledý, 13 Agosto 2014 - 08:55 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(London, United Kingdom--August 13, 2014) Camera Corps will demonstrate the latest additions to its range of robotic camera systems at IBC2014 in Amsterdam, September 12-16. Taking centre stage will be the Q3 pan/tilt/zoom/focus head and MeerCat miniature camera, both introduced at NAB in April and now fully deliverable. Q3 and MeerCat can be integrated easily with all Camera Corps' current control systems. Up to 96 cameras of various types can be joystick-controlled by up to four operators and four vision engineers. Q3 robotic pan/tilt/zoom/focus head
Autodesk 3ds Max 2015 Extension 1
mercoledý, 13 Agosto 2014 - 01:38 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(Vancouver, SIGGRAPH--August 12, 2014) Autodesk 3ds Max 2015 software helps increase overall productivity for artists and designers working with the high-resolution assets required by today’s demanding entertainment and design visualization projects. The newest update adds new features that help artists easily create and exchange complex assets across multiple workflows:
Autodesk Maya 2015 Extension 1
mercoledý, 13 Agosto 2014 - 01:35 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(Vancouver, SIGGRAPH--August 12, 2014) The newest update for Autodesk Maya 2015 delivers powerful new production tools to help studios large and small build more efficient and productive pipelines. With a sophisticated new color management system that offers a color-safe workflow throughout the lighting, rendering and compositing process; new tools that help make it easier to share, transfer, and collaborate on data; and extended customization options for Viewport 2.0, Maya 2015 Extension 1 helps provide studios with new opportunities to create differentiated, future-proofed pipelines. -- Color Management: A completely new color management system preserves artistic creative intent throughout the lighting and rendering process with a simple linear workflow is provided out of the box. Studios can customize the system to closely match their color pipeline, enabling artists to work across The Foundry's NUKE software, Adobe Photoshop software, Autodesk Creative Finishing solutions, and certain other applications to help allow for color compatibility throughout the studio pipeline.
CueScript Prompting Solutions To Make Their Set Broadcast And Cable Show Debut
mercoledý, 13 Agosto 2014 - 01:20 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
CSM Line of Prompting Solutions to be on Display at the Phase Booth (SÃO PAULO, BRAZIL--August 12, 2014) CueScript, a provider of creative prompting solutions with feature-rich designs for all broadcast production needs, is proud to demonstrate its latest prompting solutions for broadcast professionals attending the 2014 SET Broadcast & Cable Show at Expo Center Norte, Aug. 25 to Aug. 27. The company’s CSM15, CSM17 and CSM19 LED High Brightness HD-SDI Prompter Monitors and CSTM-19 19” Prompter Talent Monitor will all be on display at the PHASE Engenharia Ind. e Com. Ltda. booth #C20. For those looking for to demo a fully-loaded prompter system, executives will also have on hand the CSP19L 19” CS On-Camera Prompter System with Large Hood and Purple Mount. The SET Broadcast & Cable show is one of the leading exhibitions in Latin America for engineering, television, radio and telecommunications professionals as well as business executives, specializing in broadcast and subscription TV, radio, Internet, industry, production and telecommunications.
Shotgun Launches iPhone Review App, Shotgun Desktop, and MARI Integration at SIGGRAPH 2014
mercoledý, 13 Agosto 2014 - 01:12 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
New review and pipeline tools geared for artists and supervisors help creative companies work faster and more efficiently (Vancouver, SIGGRAPH--August 12, 2014) Shotgun Software, developer of cloud-based production tracking, review & approval, and asset management tools for film, TV and games, delivered three major releases today to help creative companies streamline processes and go faster. The company launched a mobile app that brings the power of Shotgun Review to the iPhone; Shotgun Desktop, a native app shelf that gives artists fast access to productivity tools; and integration with The Foundry's MARI 3D paint software, which helps speed up the workflow for texture artists.
Maxell Professional Adds Camera Accessories to Product Portfolio
mercoledý, 13 Agosto 2014 - 01:04 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
− Specialized Connectors and Power Solutions Meet the Needs of Broadcast and Video Professionals − (Woodland Park, New Jersey--August 12, 2014) Recognized as a storage and backup media technology leader, Maxell Professional Media is excited to announce the addition of new professional camera accessories to its current product portfolio. Built with the commitment to high quality and durability, the products mark Maxell's entry into the professional camera accessories market.
Vicon redefines motion capture with unprecedented new products at SIGGRAPH 2014
mercoledý, 13 Agosto 2014 - 12:58 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
Launches new retargeting and solving tool and latest version of Blade software (Vancouver, SIGGRAPH--August 12, 2014) Vicon, the motion capture technology specialist for the entertainment, engineering and life science industries, today announced the launch of two new products, Pegasus and Pegasus Advanced, a new set of retargeting and solving tools developed with IKinema, as well as Blade 3, the newest version of its industry-leading capture and data processing software at SIGGRAPH 2014 (booth #733). The products offer a new level of flexibility, accessibility and increased value for money in motion capture.
eyeball Brings Audio To Life For Master & Dynamic
mercoledý, 13 Agosto 2014 - 12:56 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
Creative Agency Visualizes Sound In New Film For Luxury Audio Brand (Los Angeles, California--August 12, 2014) Creative strategic design agency eyeball recently completed a :90 brand film for luxury headphone manufacturer Master & Dynamic. Since the brand produces beautifully crafted audio devices for the modern workspace, the concept of the film had to reflect the richness of its products and creative philosophy: sound is an essential creative element that transports and inspires the mind.
Volt Studios Transmits Nice Shoes to Minneapolis
mercoledý, 13 Agosto 2014 - 12:54 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(August 12, 2014) Nice Shoes has continued the rapid expansion of their Remote Color Network with the launch of a partnership with Volt Studios in Minneapolis. The collaboration unites two rosters of complementary high-end post production talent, while saving both time and travel costs for Minneapolis advertising agencies. The partnership comes following the NYC-based studio’s addition of Ed Koenig as Executive Producer for Color and Finishing. Koenig, who has enjoyed a long relationship with Volt partners Steve Medin and Charlie Lach, was excited to connect them with the colorists at Nice Shoes.
LightWave 3D Group Offers the Ultimate Creativity Bundle Featuring LightWave 11.6 and OctaneRender 2.0 Software
mercoledý, 13 Agosto 2014 - 12:35 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
Teams with OTOY to save 3D artists and designers up to $500 by pairing leading 3D modeling, rendering and animation software with a high-performance GPU-based rendering program (Burbank, California--August 12, 2014) The LightWave 3D® Group, a division of NewTek, Inc., today announced the Ultimate 3D Bundle, a special promotion pairing a new license of LightWave 11.6 with OTOY’s OctaneRender 2.0 software for the price of $1595, a combined savings of up to $500. Registered users of LightWave 10 or earlier can save up to $300 when upgrading to the bundle, which is priced at $995. The Ultimate Creativity Bundle is set to end September 30, 2014.
Sonnet Announces Modular Rackmount Enclosure for Latest Mac Pro® Computers
mercoledý, 13 Agosto 2014 - 12:14 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
Sonnet's RackMac™ Pro Provides Secure Mounting for One or Two Mac Pro Computers in a Space-Efficient Rackmount Enclosure (Irvine, California--August 12, 2014) Sonnet today announced its RackMac™ Pro rackmount solution for the new Mac Pro® computer. Ideal for use in IT equipment racks and transportable rack applications, as well as in offices and classrooms, the unit supports the installation of one or two new Mac Pro computers mounted side by side in a 4U rack space and offers features for ease of operation.
Now Available from FSI, The Colorimetry Research CR-100
mercoledý, 13 Agosto 2014 - 12:04 AM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
(August 12, 2014) Flanders Scientific is excited to announce that we are now carrying the powerful new CR-100 colorimeter from Colorimetry Research, Inc. The CR-100 has been designed specifically to provide fast and accurate measurements of virtually any display technology. What sets the CR-100 apart from other non-contact colorimeters are its extremely high quality tristimulus filters and its compact, lightweight (just 12 ounces / 340 grams), and durable all metal design. Best of all at just $4,990 the CR-100 is considerably more affordable than other high-end non-contact colorimeters on the market. You can purchase or learn more about the CR-100 at or contact Flanders Scientific directly at Sales at FlandersScientific dot com with any additional questions about this colorimeter.
Harmonic Helps The Weather Channel Improve Efficiency and Flexibility
martedý, 12 Agosto 2014 - 11:46 PM - 2 , 2 giorni ago  - top stories - 1-CreativeCow
Harmonic Ingest, Storage, Playout, and Transcoding Systems Enable Agile Production and Delivery of Timely Multiplatform News and Programming (San Jose, California--August 12, 2014) Harmonic (NASDAQ: HLIT), the worldwide leader in video delivery infrastructure, today announced that The Weather Channel© has deployed a comprehensive ingest, playout, and transcoding solution from Harmonic to support the network's content acquisition management system. The network also installed a complement of new Harmonic systems in its master control for short- and long-form program playout.

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