Schiff Nutrition and M&C Saatchi ask consumers “Whose Heart Do You Love?” mercoledý, 13 Febbraio 2013 - 01:19 PM - 3 Months, 1 ago - top stories - 1-CreativeCow MegaRed Supplement Focus of Unique ‘Social Sampling’ Valentine’s Campaign (New York, New York--February 13, 2013) Schiff Nutrition Group, Inc. and M&C Saatchi NY have launched a Valentine’s Day marketing campaign, “Whose Heart Do You Love,” for one of the leading and fastest-growing Krill Oil supplements in America, MegaRed®. The innovative social media and sampling campaign, the first of its kind in the category, was timed to coincide with both Valentine’s Day and National Heart Health Month.
SMPTE Webcast to Examine How BXF Can Automate and Increase Accuracy of Ad Traffic Workflows martedý, 12 Febbraio 2013 - 07:11 PM - 3 Months, 1 ago - top stories - 1-CreativeCow Feb. 28 Webcast Highlights How Inclusion of Spot Data in BXF Reduces Errors and Improves Efficiency (White Plains, New York--February 12, 2013) The Society of Motion Picture and Television Engineers (SMPTE), the worldwide leader in motion-imaging standards and education for the communications, media, entertainment, and technology industries, today announced that its next "PDA Now" educational webcast is scheduled for Feb. 28 at 1 p.m. EST. The webcast will focus on SMPTE's Broadcast eXchange Format (BXF) and how it streamlines and reduces errors in advertising traffic workflows.
4K leads the way at BVE 2013 martedý, 12 Febbraio 2013 - 10:50 AM - 3 Months, 1 ago - top stories - 1-CreativeCow - AJA, Canon and RedShark share their 4K expertise - (London, UK--February 12, 2013) 2013 is the year of 4K, with many of the major global broadcasters testing the format for mainstream broadcast. BVE is therefore delighted to be able to be in partnership with AJA, Canon and RedShark to bring visitors a dedicated theatre set up with the highest quality projection equipment and present the latest content being delivered in 4K. The theatre will also introduce debates on what 4K means for the wider industry, discussing the latest camera technology and workflows while looking at how to integrate these new technologies into current working practices.
Sound and the Films of MPSE Honoree Ang Lee martedý, 12 Febbraio 2013 - 09:05 AM - 3 Months, 1 ago - top stories - 1-CreativeCow (Los Angeles, California--February 12, 2013) Next Sunday, the Motion Picture Sound Editors (MPSE) will present director Ang Lee with its annual Filmmaker Award. The honor recognizes Lee for a body of work (which includes such films as Brokeback Mountain; Crouching Tiger, Hidden Dragon and The Ice Storm ) remarkable for its diversity, visual and auditory brilliance and emotional storytelling. Lee’s most recent film Life of Pi has been widely praised as a cinematic marvel and for its poetic telling of the tale of a young Indian man marooned in the Pacific Ocean with a Bengal tiger. It’s not surprising that the MPSE chose to honor Lee as the sound work for his films has always been exemplary. For Life of Pi, the director’s sound team was led by Supervising Sound Editors Eugene Gearty (effects) and Philip Stockton (dialogue), who efforts have earned them an Academy Award nomination for Best Sound. Gearty and Stockton, who have worked on several of Lee’s films, were part of a post-production team that also included editor Tim Squyres and re-recording mixers Ron Bartlett and Doug Hemphill (each of whom are also Oscar nominees).
Livestream Launches HD Multi-Camera Live Production Switcher Software martedý, 12 Febbraio 2013 - 08:52 AM - 3 Months, 1 ago - top stories - 1-CreativeCow (New York, New York--February 12, 2013) To help further its mission to democratize live video, Livestream (livestream.com) announced the release of Livestream Studio(TM), the software-only edition of its successful live video switcher hardware, the Livestream Studio HD500. Now, anyone can build a live, multi-camera production switcher that competes with hardware products on the market for a fraction of the price. Livestream Studio works exclusively with any Blackmagic Design(R) capture and playback device and runs on Microsoft(R) Windows. Key features include:
Ben Levine Does "Now or Never" on Avid with Bluefish444 lunedý, 11 Febbraio 2013 - 08:48 PM - 3 Months, 1 ago - top stories - 1-CreativeCow Bluefish444 Case Study (February 11, 2013) From humble beginnings as a production assistant for world renowned HBO, Ben Levine has subsequently gained a well respected reputation within the production and post-production community in Los Angeles. Ben now works as a freelance director and editor, being handpicked for music videos, theatrical promos, and reality TV productions requiring the hand of a creative professional. Toon Disney/DisneyXD, VH1, MTV, Century Media Records, E! and Bravo are but a few of the names that demand quality content for which Ben Levine has become known.
Ben Levine Does "Now or Never on Avid with Bluefish444 lunedý, 11 Febbraio 2013 - 08:48 PM - 3 Months, 1 ago - top stories - 1-CreativeCow Bluefish444 Case Study (February 11, 2013) From humble beginnings as a production assistant for world renowned HBO, Ben Levine has subsequently gained a well respected reputation within the production and post-production community in Los Angeles. Ben now works as a freelance director and editor, being handpicked for music videos, theatrical promos, and reality TV productions requiring the hand of a creative professional. Toon Disney/DisneyXD, VH1, MTV, Century Media Records, E! and Bravo are but a few of the names that demand quality content for which Ben Levine has become known.
Cooke Optics says hello to Oscar® at SciTech Academy Awards® lunedý, 11 Febbraio 2013 - 07:12 AM - 3 Months, 1 ago - top stories - 1-CreativeCow (Leicester, UK--February 11, 2013) Cooke Optics was awarded an Academy Award® of Merit at the Scientific & Technical Awards ceremony on Saturday 9 February 2013, in recognition of the company’s “continuing innovation in design, development and manufacture of advanced camera lenses that have helped define the look of motion pictures over the last century”. Cooke Optics was this year’s only recipient of an Oscar® statuette at the ceremony which took place at the Beverly Hills Hotel, Los Angeles. L-R; Paul Utting, Jaimie Cluer, Robert Howard, Les Zellan, Geoffrey Chappell, Guy Genin. Photo credit: Jessica Jewell
Shotgun Combines Tracking, Review and Asset Management Products into a Unified Toolset with an Aggressive New Price lunedý, 11 Febbraio 2013 - 05:32 AM - 3 Months, 1 ago - top stories - 1-CreativeCow (Venice, California--February 11, 2013) Shotgun Software, developer of Shotgun, the leading production management system designed for the visual effects, animation and game industries, announced today a new integrated package and price point. Shotgun now encompasses production tracking, scheduling, review and approval and asset management system, helping modern production pipelines run as efficiently as possible. The new Shotgun is priced at $49.00 USD per seat, per month. The new pricing is a radical departure, making three previously independent products (Shotgun, Revolver and Tank) available now as a single, unified, comprehensive package.
City of Bellingham Produces Multi-Camera HD Productions with Portable System from ABS lunedý, 11 Febbraio 2013 - 04:45 AM - 3 Months, 1 ago - top stories - 1-CreativeCow (SEATAC, Washington--February 11, 2013) Bellingham TV Channel 10 (BTV10), the government and education channel for the city of Bellingham, Wash., produces multi-camera coverage of meetings from City Hall and single-camera event coverage throughout Whatcom County. However, a new portable production system from professional video and audio systems integration firm Advanced Broadcast Solutions (ABS) is helping the channel produce multi-camera HD productions throughout its community. Before the city purchased its remote production system from ABS, very few meetings or events were covered beyond City Hall. A multi-camera remote production required a cost-prohibitive crew of six, including three camera operators. Then, footage from each camera (recorded separately) had to be placed in a multi-cam editing environment and assembled with graphics, which often added another day in post before the program was completed.
Bling Digital to Host “Post on Demand” Panel at HPA Tech Retreat lunedý, 11 Febbraio 2013 - 04:02 AM - 3 Months, 1 ago - top stories - 1-CreativeCow Post production workflow specialist to showcase modular post-production solution in Retreat’s Demo Room. (Los Angeles, California--February 11, 2013) Bling Digital, a pioneering developer of today’s most innovative digital workflows, will host a panel discussion at the Hollywood Post Alliances’ annual HPA Tech Retreat exploring the rapid evolution of feature and television post production away from brick-and-mortar facilities into solutions that can happen anytime and anywhere.
AlphaDogs Post Inflicts Suspense In New Indie Thriller lunedý, 11 Febbraio 2013 - 03:19 AM - 3 Months, 1 ago - top stories - 1-CreativeCow (Burbank, California--February 11, 2013) As any good indie filmmaker knows, post-production is an extremely important part of the puzzle when it comes to creating a great independent film. The process can often become overwhelming however, and leave the indie filmmaker unsure of how to begin post-production or find a facility that caters to the specific needs of independent filmmaking. When Director Matthan Harris was ready to finish his film titled The Inflicted, he began searching for an indie friendly post house that would deliver the same quality as a big budget film. When he learned that AlphaDogs not only caters to the independent filmmaker, but that they have also worked on award-winning movies, he knew he had found the perfect fit. “Everyone at AlphaDogs is really professional and down to earth. The team is very passionate about their work and that’s really inspiring for the creative process,” said Harris.
Orad Marks Its 20th Anniversary lunedý, 11 Febbraio 2013 - 03:12 AM - 3 Months, 1 ago - top stories - 1-CreativeCow Orad celebrates 20 years of landmark broadcast graphics development and innovation (February 11, 2013) Orad, the leading provider of broadcast graphics solutions, marks the New Year with its 20th anniversary. Since its inception, Orad has developed a wide range of products, offering broadcasters state-of-the-art graphics, media asset management and video servers. The company’s technology is used in just about every major sports production including four Olympics. Its enhancement solutions have garnered more than a dozen major industry accolades including multiple Emmy® Awards.
SKYFALL Earns Top Honors from Cinematographers; Game of Thrones, Hunted, Wilfred and Great Expectations Win in TV Categories lunedý, 11 Febbraio 2013 - 01:00 AM - 3 Months, 2 ago - top stories - 1-CreativeCow (Los Angeles, California--February 10, 2013) Roger Deakins, ASC, BSC; Balazs Bolygo, HSC; Kramer Morgenthau, ASC; Florian Hoffmeister; and Bradford Lipson claimed top honors in the four competitive categories at the 27th Annual American Society of Cinematographers (ASC) Awards for Outstanding Achievement, which was held here tonight at the Grand Ballroom at Hollywood & Highland. Deakins won the ASC Award in the feature film competition for SKYFALL. Bolygo and Morgenthau tied in the one-hour television episodic category for Cinemax’s HUNTED and HBO’s GAME OF THRONES, respectively. Hoffmeister won the TV movie/miniseries award for PBS’ GREAT EXPECTATIONS, and Lipson was the recipient of the half-hour television episodic category for FX’s WILFRED.
Adorama NAB 2013 Lineup Includes Cinema Cameras from Blackmagic, Canon and Sony sabato, 09 Febbraio 2013 - 04:53 PM - 3 Months, 2 ago - top stories - 1-CreativeCow NAB attendees can visit the Adorama booth for hands on time with the latest in cinema solutions; speak with product specialists to gain insight on the hottest new filmmaking and photography gear (New York, New York--February 9, 2013) Adorama, the leading supplier of professional video, photographic and consumer electronics products, today announced its presence at the NAB 2013 exhibition, held in Las Vegas, NV from April 8 through 11 (Booth C7412). Adorama video, film and photography specialists as well as production experts from the Adorama Rental Center will be onsite, providing attendees with information on the latest acquisition technology and digital media accessories available for filmmakers, cinematographers and digital media enthusiasts.
Telestream Brings New Transcoding, Workflow, and Live Streaming Solutions to NAB2013 sabato, 09 Febbraio 2013 - 04:50 PM - 3 Months, 2 ago - top stories - 1-CreativeCow Cable/IPTV transcoder, file-based workflow orchestration, live streaming production and partner solutions to be demonstrated at NAB2013 (Nevada City, California--February 9, 2013) Telestream®, the leading provider of digital media tools and workflow solutions, is featuring a new transcoder, partner integrations, and expanded solutions for file-based workflows and live streaming applications in Telestream Booth SL2605 at the National Association of Broadcasters (NAB) convention in Las Vegas April 8-11.
Three of Change Premieres Commercial during Super Bowl sabato, 09 Febbraio 2013 - 04:47 PM - 3 Months, 2 ago - top stories - 1-CreativeCow (Bethesda, MD--February 9, 2013) Three of Change premieres their broadcast design work for the Super Bowl, their latest TV spot for Berkshire Bank, which aired during the big game. Three of Change produced :60 National Berkshire Bank ad. The commercial is the on-air component of Leverage Marketing Groups, "Who We Are" campaign which includes Billboards, In-branch Posters, In-branch Displays, and Print Ads. Three of Change also produced the original audio composition in association with Glenn Schloss & Erik Blicker."
New Pentax Q10 Camera Valentine’s Day Promotion Exclusively at Adorama sabato, 09 Febbraio 2013 - 06:38 AM - 3 Months, 2 ago - top stories - 1-CreativeCow Buy the new Pentax Q10 camera exclusively at the Adorama store and receive free chocolates or roses (New York, New York--February 9, 2013) Adorama, one of the world’s largest photography, imaging and electronics retailers, is the exclusive New York City retail location for all 100 color variations of the new Pentax Q10 cameras. The Pentax Q10 is one of the world’s smallest and lightest interchangeable-lens digital cameras. Available in 100 variations including different body color and grip combinations, Adorama is the only retailer in the New York City area with all the models on display and available for sale in-store.